Monday, November 21, 2005

Su Hyun Hwang

A New Vision for product design through visual perception:
“The third eye in my mind”


As time progresses, the standard of beauty has slightly changed. A simple form is a symbol that has strong recognition and appeal to customers. We have millions of products that come out of the market every day. In this environment, it is a requirement to make a product that is easily remembered and unique. The first real shirt pocket Japanese radio, the TR63 designed in 1955, has the same design elements as the I-pod, 2002. Then can’t we just ascribe function to the forms? There are forms that people are familiar with in any period. Then is there a form that people prefer?

Learn more about sight. Email Su.